Data security and privacy

Data security and privacy

We, mdk.digital GmbH, welcome you to our website. As the operator of these pages, we take the protection of your personal data very seriously. Therefore, we treat your personal data confidentially and in accordance with the statutory data protection regulations as well as this privacy policy as of 23.5.2018.

The use of our website is generally possible without providing personal data. As far as on our sides personal data (such as name, address or e-mail addresses) are collected, this is as far as possible on a voluntary basis. This data will not be passed on to third parties without your express consent. However, we would like to point out that data transmission on the Internet (e.g. communication by e-mail) may be subject to security gaps. A complete protection of data against access by third parties is not possible.

When you access our web pages and associated files, the web server automatically collects and stores information that your browser (for example, Internet Explorer, Firefox or Safari, etc.) transmits to us. In particular, the web server stores data in the associated log file:

  • anonymized IP- address of the requesting computer
  • Date and time of the request
  • the name of the accessed files on the server with the used protocol
  • Access status (file transferred, file not found, etc.)
  • the volume of data transferred
  • Referrer URL (the previously visited page)
  • Browser type / version
  • operating system used

We only use this log data for statistical evaluations for the purpose of improving our offer. This data does not allow us to draw any conclusions about your person. A combination of this data with other data sources is not made.

The processing of personal data, such as the name, address, e-mail address, or telephone number of a data subject shall always be in line with the applicable country-specific data protection regulations, and in accordance with the EU Data Protection Regulation.

With this data protection declaration, we inform you as a data subject about the rights to which you are entitled. In addition, as the controller, we have implemented extensive technical and organizational measures to ensure the most complete protection of personal data processed through this website. Nevertheless, Internet-based data transmissions can always be subject to security vulnerabilities, so that absolute protection cannot be guaranteed. For this reason, every data subject is free to transmit personal data to us by alternative means, for example by telephone.

processing consent

The user of our Internet pages and our range of services agrees, through the voluntary use of a data processing system for the respective purpose described below, to the processing of his personal data required for this purpose by us.

mdk.digital GmbH collects and processes user data only for its business purposes in the context of service provision and marketing in the interest of its customers and interested parties. Part of the data is collected to ensure error-free provision of the website. Data may also be used to analyse the user behaviour of website visitors.

In order to enable and implement these services in all areas, the user agrees that mdk.digital GmbH collects, processes and, if necessary, transmits the necessary information to partner companies with which mdk.digital GmbH maintains an EU-DSGVO-compliant order data processing relationship for the provision of services for the aforementioned purposes. The personal data provided, in particular name, address, telephone number, bank details, are necessary and required solely for the purpose of providing the service and any contractual relationship that may arise, and are collected on the basis of legal authorisations. For any further use of personal data and the collection of additional information, the consent of the person concerned is regularly required. Further details – in particular the right of revocation – are explained in the following points.

Definitions

This privacy policy is based on the terms of the EU – Data Protection Regulation (EU-DSGVO) and the new Federal Data Protection Act (Data Protection Amendment and Implementation Act EU-DSAnpUG-EU – in short: BDSG-neu). Our privacy policy should be easy to read and understand for the public as well as for our customers and business partners. To ensure this, we would like to explain the terms used in advance.

We use the following terms, among others, in this Privacy Policy:

(a) personal data

Personal data means any information relating to an identified or identifiable natural person (hereinafter “data subject”). An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.

(b) the person concerned

Data subject means any identified or identifiable natural person whose personal data are processed by the controller.

  1. c) Processing

Processing is any operation or set of operations which is performed upon personal data, whether or not by automatic means, such as collection, recording, organisation, filing, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction.

(d) restriction of processing

Restriction of processing is the marking of stored personal data with the aim of limiting their future processing.

(e) Profiling

Profiling is any form of automated processing of personal data which consists in using such personal data to evaluate certain personal aspects relating to a natural person, in particular to analyse or predict aspects relating to that natural person’s performance at work, economic situation, health, personal preferences, interests, reliability, behaviour, location or change of location.

  1. f) Pseudonymisation

Pseudonymisation is the processing of personal data in such a way that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separately and is subject to technical and organisational measures which ensure that the personal data are not attributed to an identified or identifiable natural person.

(g) controller or person responsible for processing

The controller or person responsible for processing is the natural or legal person, public authority, agency or other body which alone or jointly with others determines the purposes and means of the processing of personal data. Where the purposes and means of such processing are determined by Union or Member State law, the controller or the specific criteria for its designation may be provided for under Union or Member State law.

(h) processors

Processor means a natural or legal person, public authority, agency or other body which processes personal data on behalf of the controller.

(i) Recipient

A recipient is a natural or legal person, public authority, agency or other body to whom personal data are disclosed, whether or not a third party. However, public authorities that may receive personal data in the context of a specific investigation task under Union or Member State law shall not be considered as recipients.

  1. j) Third

Third party means any natural or legal person, public authority, agency or other body other than the data subject, the controller, the processor and the persons who, under the direct authority of the controller or the processor, are authorised to process the personal data.

  1. k) Consent

Consent shall mean any freely given specific and informed indication of the wishes of the data subject, in the form of a declaration or other unambiguous affirmative act, by which the data subject signifies his agreement to the processing of personal data relating to him.

Name and address of the controller

The person responsible within the meaning of the General Data Protection Regulation, other data protection laws applicable in the Member States of the European Union and other provisions of a data protection nature is:

mdk.digital GmbHResponsible person in the sense of the
EU-DSGVO: Thorsten LaabsFritz-Schäffer-Str.
153113 BonnPhone
: +49 (0) 228 28620 590Fax:
+49 (0) 228 28620 597E-mail
:
info@mdk.digitalWebsite: www.mdk.digital

Cookies

The internet pages partly use so-called cookies. Cookies do not cause any damage to your computer and do not contain viruses. Cookies serve to make our offer more user-friendly, more effective and safer. Cookies are small text files that are stored on a computer system via an Internet browser and saved by the browser.

Many websites and servers use cookies. Many cookies contain a so-called cookie ID. A cookie ID is a unique identifier of the cookie. It consists of a string of characters by which Internet pages and servers can be assigned to the specific Internet browser in which the cookie was stored. This enables the visited Internet pages and servers to distinguish the individual browser of the person concerned from other Internet browsers that contain other cookies. A specific internet browser can be recognised and identified via the unique cookie ID.

Most of the cookies we use are so-called “session cookies”. They are deleted at the end of your visit when you close the browser. Other cookies remain on your terminal device and enable us or our partner companies to recognise your browser on your next visit (persistent cookies).

You can set your browser so that you are informed about the setting of cookies and only allow cookies in individual cases, exclude the acceptance of cookies for certain cases or generally and activate the automatic deletion of cookies when closing the browser. You can also prevent the setting of cookies by our website at any time by means of an appropriate setting of the Internet browser used and thus permanently object to the setting of cookies. If you deactivate cookies, the functionality of this website may be limited.

Embedded content from other websites

Posts on this website may contain embedded content (e.g. videos, images, posts, etc.). Embedded content from other websites behaves as if the visitor had visited the other website.

These websites may collect information about you, use cookies, embed additional third party tracking services, and record your interaction with such embedded content, including your interaction with the embedded content if you have an account and are logged into this website.

Server Log Files

The provider of the pages collects a series of general data and information with each call of the website by a data subject or an automated system and automatically stores information in so-called server log files, which your browser automatically transmits to us. These are:

  • Browser type and browser version
  • operating system used
  • referrer URL
  • Host name of the accessing computer
  • Time of the server request
  • other similar data and information that serve to avert danger in the event of attacks on our information technology systems.

This data cannot be assigned to specific persons. A combination of this data with other data sources is not made. We reserve the right to check this data retrospectively if we become aware of specific indications of unlawful use. The anonymous data of the server log files are stored separately from any personal data provided by a data subject.

Registration on our website

As a data subject, you have the possibility to register on the website of the controller by providing personal data. Which personal data are transmitted to the controller in the process results from the respective input mask used for the registration. The personal data entered by the data subject are collected and stored exclusively for internal use by the controller and for its own purposes. The controller may – if justified – arrange for the data to be transferred to one or more processors who will also use the personal data exclusively for an internal use attributable to the controller.

By registering on the website of the controller, the IP address assigned by the Internet service provider (ISP) of the data subject, the date and the time of registration are also stored. The storage of this data takes place against the background that only in this way can the misuse of our services be prevented and, if necessary, this data enables criminal offences committed to be clarified. In this respect, the storage of this data is necessary for the protection of the data controller. As a matter of principle, this data will not be passed on to third parties unless there is a legal obligation to pass it on or the passing on serves the purpose of criminal prosecution.

The registration of the data subject by voluntarily providing personal data serves the purpose of the controller to offer the data subject content or services which, due to the nature of the matter, can only be offered to registered users. Registered persons are free to modify the personal data provided during registration at any time or to have them completely deleted from the data base of the controller.

The controller shall provide any data subject at any time, upon request, with information on which personal data relating to the data subject are stored. Furthermore, the controller shall correct or erase personal data at the request or indication of the data subject, unless otherwise required by law.

Subscription to our newsletter

On the website, users are given the opportunity to subscribe to our enterprise’s newsletter. The personal data transmitted to the controller when the newsletter is ordered is specified in the input mask used for this purpose. We inform customers and business partners at regular intervals by means of a newsletter about enterprise offers. The newsletter of our enterprise can basically only be received by the data subject, if

  • the data subject has a valid e-mail address, and
  • the data subject has registered to receive the newsletter.

For legal reasons, a confirmation email is sent to the email address entered by a data subject for the first time for the newsletter dispatch using the double opt-in procedure. This confirmation e-mail serves to check whether the owner of the e-mail address as the data subject has authorised the receipt of the newsletter.

When registering for the newsletter, we also store the IP address of the computer system used by the data subject at the time of registration as well as the date and time of registration, which is assigned by the Internet service provider (ISP). The collection of this data is necessary in order to be able to trace the (possible) misuse of the e-mail address of a data subject at a later point in time and therefore serves the legal safeguarding of the controller.

The personal data collected in the context of a registration for the newsletter will be used exclusively for sending our newsletter. Furthermore, subscribers to the newsletter could be informed by e-mail if this is necessary for the operation of the newsletter service or a related registration, as could be the case in the event of changes to the newsletter offer or changes in the technical circumstances. No personal data collected as part of the newsletter service will be passed on to third parties. The subscription to our newsletter can be cancelled by the data subject at any time. The consent to the storage of personal data, which the data subject has given us for the newsletter dispatch, can be revoked at any time. For the purpose of revoking consent, a corresponding link can be found in each newsletter. Furthermore, it is also possible to unsubscribe from the newsletter mailing directly on the website of the controller at any time or to inform the controller of this in another way.

Newsletter tracking

Our newsletters contain so-called tracking pixels. A tracking pixel is a miniature graphic that is embedded in such emails that are sent in HTML format to enable log file recording and log file analysis. This allows a statistical evaluation of the success or failure of online marketing campaigns. Based on the embedded tracking pixel, we may see if and when an e-mail was opened by a data subject, and which links contained in the e-mail were called up by the data subject.

Such personal data collected via the tracking pixels contained in the newsletters are stored and evaluated by the controller in order to optimise the newsletter dispatch and to better adapt the content of future newsletters to the interests of the data subject. This personal data will not be disclosed to third parties. Data subjects are entitled to revoke the relevant separate declaration of consent given via the double opt-in procedure at any time. After a revocation, this personal data will be deleted by the data controller. We automatically interpret a withdrawal from the receipt of the newsletter as a revocation.

Contact possibility via the website

Due to legal requirements, our website contains information that enables a quick electronic contact to our enterprise, as well as direct communication with us, which also includes a general e-mail address. If a data subject contacts the controller by e-mail or by using a contact form, the personal data transmitted by the data subject will be stored automatically. Such personal data transmitted on a voluntary basis by a data subject to the controller will be stored for the purposes of processing or contacting the data subject. No disclosure of this personal data to third parties will take place without your consent.

Dealing with comments and posts / blogs

If you leave a post or comment on this website, your IP address and the user agent string (this identifies the browser) will be stored. This is for the security of the website operator, in particular to support the detection of spam. If your text violates valid law, your identity can be determined through this and the website operator reserves the right to remove entries at any time.

SSL encryption

This site uses SSL encryption for security reasons and to protect the transmission of confidential content, such as enquiries that you send to us as the site operator. You can recognise an encrypted connection by the fact that the address line of the browser changes from “http://” to “https://” and by the lock symbol in your browser line.

If SSL encryption is activated, the data you transmit to us cannot be read by third parties.

Routine deletion and blocking of personal data

The controller shall process and store personal data of the data subject only for the period necessary to achieve the purpose of storage or where provided for by the European Directive and Regulation or other legislator in laws or regulations to which the controller is subject.

If the purpose of storage no longer applies or if a storage period prescribed by the European Directive and Ordinance or another competent legislator expires, the personal data will be routinely blocked or deleted in accordance with the statutory provisions.

Rights of the data subject to information, rectification, erasure, blocking

  1. a) Right to confirmation

Every data subject has the right, granted by the European Data Protection Supervisor, to obtain confirmation from the controller as to whether personal data concerning him or her are being processed. If a data subject wishes to exercise this right, he or she may, at any time, contact our data protection officer or another employee of the controller.

  1. b) Right of access

Any person concerned by the processing of personal data has the right, granted by the European Directive and Regulation, to obtain at any time from the controller, free of charge, information about the personal data concerning him or her that have been stored and a copy of that information. Furthermore, the European Directive and Regulation has granted the data subject access to the following information:

  • the processing purposes
  • the categories of personal data processed
  • the recipients or categories of recipients to whom the personal data have been or will be disclosed, in particular in the case of recipients in third countries or international organisations
  • if possible, the planned duration for which the personal data will be stored or, if this is not possible, the criteria for determining this duration
  • the existence of the right to obtain the rectification or erasure of personal data concerning him or her or to obtain the restriction of processing by the controller or the right to object to such processing
  • the existence of a right of appeal to a supervisory authority
  • if the personal data are not collected from the data subject: All available information on the origin of the data
  • the existence of automated decision-making, including profiling, pursuant to Article 22(1) and (4) EU GDPR and, at least in these cases, meaningful information about the logic involved and the scope and intended effects of such processing for the data subject.

The data subject shall also have the right to obtain information as to whether personal data have been transferred to a third country or to an international organisation. If this is the case, the data subject shall also have the right to obtain information on the appropriate safeguards in relation to the transfer.

If a data subject wishes to exercise this right of access, he or she may, at any time, contact our data protection officer or another employee of the controller.

  1. c) Right of rectification

Any person concerned by the processing of personal data has the right, granted by the European Directive and Regulation, to obtain the rectification without delay of inaccurate personal data concerning him or her. The data subject shall also have the right to obtain, taking into account the purposes of the processing, the completion of any incomplete personal data, including by means of a supplementary declaration.

If a data subject wishes to exercise this right to rectify, he or she may, at any time, contact our data protection officer or another employee of the controller.

  1. d) Right to erasure (right to be forgotten)

Any person concerned by the processing of personal data has the right, granted by the European Directive and the Regulation, to obtain from the controller the erasure without delay of personal data concerning him or her, where one of the following reasons applies and insofar as the processing is not necessary:

  • The personal data were collected or otherwise processed for purposes for which they are no longer necessary.
  • The data subject withdraws the consent on which the processing was based pursuant to Article 6(1)(a) of the GDPR or Article 9(2)(a) of the GDPR and there is no other legal basis for the processing.
  • The data subject objects to the processing pursuant to Article 21(1) of the GDPR and there are no overriding legitimate grounds for the processing, or the data subject objects to the processing pursuant to Article 21(2) of the GDPR.
  • The personal data have been processed unlawfully.
  • The deletion of the personal data is necessary for compliance with a legal obligation under Union or Member State law to which the controller is subject.
  • The personal data was collected in relation to information society services offered pursuant to Art. 8(1) DSGVO.

 

If one of the aforementioned reasons applies, and a data subject wishes to arrange for the deletion of personal data stored by us, he or she may, at any time, contact our data protection officer or another employee of the controller. Our data protection officer or another employee will arrange for the erasure request to be complied with immediately.

If the personal data have been made public by our company and our company as a controller is obliged to erase the personal data pursuant to Article 17 (1) of the Data Protection Regulation, we shall implement reasonable measures, including technical measures, taking into account the available technology and the cost of implementation, in order to inform other data controllers which process the published personal data that the data subject has requested from those other data controllers the erasure of all links to the personal data or copies or replications of the personal data, unless the processing is necessary. Our data protection officer or another employee will arrange the necessary in individual cases.

(e) the right to restrict processing

Any person concerned by the processing of personal data has the right, granted by the European Directive and Regulation, to obtain from the controller the restriction of processing where one of the following conditions is met:

  • The accuracy of the personal data is contested by the data subject for a period enabling the controller to verify the accuracy of the personal data.
  • The processing is unlawful, the data subject objects to the erasure of the personal data and requests instead the restriction of the use of the personal data.
  • The controller no longer needs the personal data for the purposes of processing, but the data subject needs it for the establishment, exercise or defence of legal claims.
  • The data subject has objected to the processing pursuant to Article 21(1) of the GDPR and it is not yet clear whether the legitimate grounds of the controller override those of the data subject.

If one of the aforementioned conditions is met, and a data subject wishes to request the restriction of personal data stored by us, he or she may, at any time, contact our data protection officer or another employee of the controller. Our data protection officer or another employee will arrange the restriction of the processing.

(f) the right to data portability

Any person concerned by the processing of personal data has the right, granted by the European Directive and Regulation, to receive the personal data concerning him or her, which have been provided by the data subject to a controller, in a structured, commonly used and machine-readable format. He or she also has the right to transmit this data to another controller without hindrance from the controller to whom the personal data have been provided, provided that the processing is based on consent pursuant to Article 6(1)(a) of the GDPR or Article 9(2)(a) of the GDPR or on a contract pursuant to Article 6(1)(b) of the GDPR and the processing is carried out by automated means, unless the processing is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller.

Furthermore, when exercising his or her right to data portability pursuant to Article 20(1) of the GDPR, the data subject shall have the right to obtain that the personal data be transferred directly from one controller to another controller, where technically feasible and provided that this does not adversely affect the rights and freedoms of other individuals.

In order to assert the right to data portability, the data subject may at any time contact the data protection officer appointed by us or another employee.

(g) Right to object

Any person affected by the processing of personal data has the right granted by the European Directive and Regulation to object at any time, on grounds relating to his or her particular situation, to the processing of personal data concerning him or her carried out on the basis of Article 6(1)(e) or (f) DSGVO. This also applies to profiling based on these provisions.

We shall no longer process the personal data in the event of the objection, unless we can demonstrate compelling legitimate grounds for the processing which override the interests, rights and freedoms of the data subject, or for the assertion, exercise or defence of legal claims.

If we process personal data for the purpose of direct marketing, the data subject shall have the right to object at any time to processing of personal data for such marketing. This also applies to the profiling, insofar as it is related to such direct marketing. If the data subject objects to us to the processing for direct marketing purposes, we will no longer process the personal data for these purposes.

In addition, the data subject has the right, on grounds relating to his or her particular situation, to object to processing of personal data concerning him or her which is carried out by us for scientific or historical research purposes, or for statistical purposes pursuant to Article 89(1) of the Data Protection Regulation, unless such processing is necessary for the performance of a task carried out in the public interest.

In order to exercise the right to object, the data subject may directly contact our data protection officer or another employee. The data subject is also free to exercise his/her right to object by means of automated procedures using technical specifications in the context of the use of information society services, notwithstanding Directive 2002/58/EC.

(h) automated decisions in individual cases, including profiling

Any person concerned by the processing of personal data has the right, granted by the European Directive and the Regulation, not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning him or her or similarly significantly affects him or her, unless the decision (1) is necessary for entering into, or the performance of, a contract between the data subject and the controller, or (2) is permitted by Union or Member State law to which the controller is subject and that law contains suitable measures to safeguard the data subject’s rights and freedoms and legitimate interests, or (3) is based on the data subject’s explicit consent.

If the decision (1) is necessary for entering into, or the performance of, a contract between the data subject and the controller, or (2) it is made with the data subject’s explicit consent, we shall implement suitable measures to safeguard the data subject’s rights and freedoms and legitimate interests, which include at least the right to obtain the data subject’s involvement on the part of the controller, to express his or her point of view and contest the decision.

If the data subject wishes to exercise the rights concerning automated decisions, he or she may, at any time, contact our data protection officer or another employee of the controller.

  1. i) Right to revoke a data protection consent

Any person affected by the processing of personal data has the right granted by the European Directive and Regulation to withdraw consent to the processing of personal data at any time.

If the data subject wishes to exercise the right to withdraw the consent, he or she may, at any time, contact our data protection officer or another employee of the controller.

  1. j) Right to call the Federal Commissioner or the Federal Commissioner for Data Protection

Any person affected by the processing of personal data also has the right to call the Federal Data Protection Commissioner or the Federal Data Protection Officer. The current availability is as follows:

The Federal Commissioner for Data Protection and Freedom of Information, P.O. Box 14 68, 53004 BonnHouse address
: Husarenstraße 30, 53117 Bonn Tel. +49 (0) 228 997799-0, Fax +49 (0) 228 997799-550,
E-Mail: referat11@bfdi.bund.de, Internet: http://www.datenschutz.bund.de

Data protection in applications and in the application procedure

The controller collects and processes the personal data of applicants for the purpose of managing the application procedure. The processing may also take place by electronic means. This is in particular the case when an applicant submits the relevant application documents to the controller by electronic means, for example by e-mail or via a web form available on the website. If the controller concludes an employment contract with an applicant, the data transmitted will be stored for the purpose of processing the employment relationship in compliance with the statutory provisions. If the controller does not conclude an employment contract with the applicant, the application documents will be automatically deleted six months after notification of the rejection decision, provided that no other legitimate interest of the controller is opposed to such deletion. Other legitimate interest in this sense is, for example, a duty to provide evidence in proceedings under the General Equal Treatment Act (AGG).

Legal basis of the processing

Article 6 (1) a) DSGVO serves as the legal basis for our company for processing operations in which we obtain consent for a specific processing purpose. If the processing of personal data is necessary for the performance of a contract to which the data subject is a party, as is the case, for example, with processing operations that are necessary for the delivery of goods or the provision of another service or consideration, the processing is based on Article 6 (1) b) of the GDPR. The same applies to such processing operations that are necessary for the implementation of pre-contractual measures, for example in cases of inquiries about our products or services. If our company is subject to a legal obligation by which a processing of personal data becomes necessary, such as for the fulfilment of tax obligations, the processing is based on Art. 6 1 c) DSGVO. In rare cases, the processing of personal data might become necessary in order to protect the vital interests of the data subject or another natural person. This would be the case, for example, if a visitor were to be injured on our premises and as a result his or her name, age, health insurance details or other vital information needed to be passed on to a doctor, hospital or other third party. Then the processing would be based on Art. 6 (1) d) DSGVO. Finally, processing operations could be based on Art. 6 (1) f) DSGVO. Processing operations which are not covered by any of the aforementioned legal bases are based on this legal basis if the processing is necessary to protect a legitimate interest of our company or a third party, provided that the interests, fundamental rights and freedoms of the data subject are not overridden. Such processing operations are permitted to us in particular because they were specifically mentioned by the European legislator. In this respect, it took the view that a legitimate interest could be assumed if the data subject is a customer of the controller (recital 47, sentence 2 of the GDPR).

Legitimate interests in the processing pursued by the controller or a third party

Where the processing of personal data is based on Article 6 (1) f) of the GDPR, our legitimate interest is the conduct of our business for the benefit of the welfare of all our employees and our shareholders.

Duration for which the personal data are stored

The criterion for the duration of the storage of personal data is the respective statutory retention period. After expiry of the period, the corresponding data is routinely deleted, provided that it is no longer required for the fulfilment of the contract or the initiation of the contract.

Recipients of personal data / third country transfer

According to Art. 4 No. 9 DSGVO, the only recipients of collected personal data are the company and, in individual cases, any authorized recipients such as public authorities or partner companies or suppliers (such as the website provider).

A transfer of personal data to a third country does not take place – except for the information mentioned in the chapter “Social media, tools and analysis services”.

Legal or contractual requirements to provide the personal data; necessity for the conclusion of the contract; obligation of the data subject to provide the personal data; possible consequences of non-provision

We would like to inform you that the provision of personal data is partly required by law (e.g. tax regulations) or may also result from contractual regulations (e.g. information on the contractual partner). Sometimes, in order to conclude a contract, it may be necessary for a data subject to provide us with personal data that must subsequently be processed by us. For example, the data subject is obliged to provide us with personal data if our company concludes a contract with him or her. Failure to provide the personal data would mean that the contract with the data subject could not be concluded. Before providing personal data by the data subject, the data subject may contact our data protection officer. Our data protection officer will inform the data subject on a case-by-case basis whether the provision of the personal data is required by law or contract or is necessary for the conclusion of the contract, whether there is an obligation to provide the personal data and what the consequences of not providing the personal data would be.

Existence of automated decision making

As a responsible company, we do not use automatic decision-making or profiling.

Data Protection Officer

You can reach our data protection officer by e-mail at datenschutzbeauftragter@mdk.digital.

Social media, tools and analytics services

Twitter

Functions of the Twitter service are integrated on our pages. These functions are offered by Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA. By using Twitter and the “Re-Tweet” function, the websites you visit are linked to your Twitter account and made known to other users. In the process, data is also transferred to Twitter. We would like to point out that we, as the provider of the pages, have no knowledge of the content of the transmitted data or its use by Twitter. You can find more information on this in Twitter’s privacy policy at https://twitter.com/privacy.

You can change your Twitter privacy settings in your account settings at: https://twitter.com/account/settings.

If you do not want Twitter to be able to assign your visit to our pages to your Twitter user account, please log out of your Twitter user account.

XING

Our website uses functions of the XING network. The provider is XING AG, Dammtorstraße 29-32, 20354 Hamburg, Germany. Each time one of our pages containing XING functions is called up, a connection to XING servers is established. As far as we are aware, no personal data is stored in this process. In particular, no IP addresses are stored or usage behavior evaluated.

Further information on data protection and the XING Share button can be found in XING’s privacy policy at: https://www.xing.com/app/share?op=data_protection.

LinkedIn

Our website uses functions of the LinkedIn network. The provider is LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA.

Each time one of our pages containing LinkedIn functions is accessed, a connection to LinkedIn servers is established. LinkedIn is informed that you have visited our website with your IP address. If you click the LinkedIn “Recommend” button and are logged into your LinkedIn account, it is possible for LinkedIn to associate your visit to our website with you and your user account. We point out that we as the provider of the pages have no knowledge of the content of the transmitted data and their use by LinkedIn.

For more information, please see LinkedIn’s privacy policy at: https://www.linkedin.com/legal/privacy-policy.

If you do not want LinkedIn to be able to associate your visit to our pages with your LinkedIn user account, please log out of your LinkedIn user account.

GetResponse

This website uses GetResponse for sending newsletters. The provider is GetResponse Sp.z o.o., ul. ARKONSKA 6/A3, 80-387 GEDANSK, Poland.

The newsletter is sent using GetResponse, a newsletter sending platform of the Polish provider GetResponse Sp. z o.o. with registered office in Gdansk, Poland, ul. Arkonska 6, A3, 80-387 Gdansk.

The e-mail addresses of our newsletter recipients, as well as their other data described in this notice, are stored on the servers of GetResponse. GetResponse uses this information to send and evaluate the newsletter on our behalf. Furthermore, according to its own information, GetResponse may use this data to optimise or improve its own services, e.g. for the technical optimisation of the dispatch and the presentation of the newsletters or for economic purposes in order to determine from which countries the recipients come. However, GetResponse does not use the data of our newsletter recipients to write to them itself or pass the data on to third parties.

We trust in the reliability and IT and data security of GetResponse. GetResponse is certified under the EU data protection agreement “Privacy Shield” and thus undertakes to comply with the EU data protection requirements. Furthermore, we have concluded a “Data Processing Agreement” with GetResponse. This is a contract in which GetResponse undertakes to protect the data of our users, to process it on our behalf in accordance with its data protection provisions and, in particular, not to pass it on to third parties. You can view the privacy policy of GetResponse here: https://www.getresponse.de/email-marketing/legal/datenschutz.html.

When we send newsletters using GetResponse, we can determine whether a newsletter message has been opened and which links in it may have been clicked.

If you do not want GetResponse to use the data, you must therefore unsubscribe from the newsletter. For this purpose, we provide a corresponding link in each newsletter message.

SalesViewer

On this website, data is collected and stored for marketing, market research and optimisation purposes using the SalesViewer® technology of SalesViewer® GmbH on the basis of the legitimate interests of the website operator (Art. 6 para. 1 lit.f DSGVO).

For this purpose, a javascript-based code is used to collect company-related data and the corresponding usage. The data collected with this technology is encrypted via a non-reversible one-way function (so-called hashing). The data is immediately pseudonymized and not used to personally identify the visitor to this website.

You can object to the collection and storage of data at any time with effect for the future by clicking on this link https://www.salesviewer.com/opt-out in order to prevent the collection of data by SalesViewer® within this website in the future. This will place an opt-out cookie for this website on your device. If you delete your cookies in this browser, you must click this link again.

Google Web Fonts

For our website, we use so-called web fonts provided by Google for the uniform display of fonts. When you call up a page, your browser loads the required web fonts into its browser cache in order to display texts and fonts correctly.

For this purpose, the browser you use must connect to Google’s servers. This enables Google to know that our website has been accessed via your IP address. The use of Google Web Fonts is in the interest of a uniform and appealing presentation of our online offers. This represents a legitimate interest within the meaning of Art. 6 (1) lit. f DSGVO.

If your browser does not support web fonts, a default font will be used by your computer.

For more information about Google Web Fonts, please visit https://developers.google.com/fonts/faq and read Google’s privacy policy: https://www.google.com/policies/privacy/.

YouTube

Our website uses plugins from the YouTube site, in particular for embedding videos. The operator of the pages is YouTube LLC, 901 Cherry Ave, San Bruno, CA 94066, USA.

When you visit one of our pages equipped with a YouTube plugin, a connection to the YouTube servers is established. In doing so, the YouTube server may be informed which of our pages you have visited. If you are logged into your YouTube account, you enable YouTube to assign your surfing behaviour directly to your personal profile. You can prevent this by logging out of your YouTube account.

YouTube is used in the interest of an appealing presentation of our online offers. This represents a legitimate interest within the meaning of Art. 6 para. 1 lit. f DSGVO.

For more information on how we handle user data, please see YouTube’s privacy policy at: https://www.google.de/intl/de/policies/privacy.

Vimeo

Our website uses plugins of the video portal Vimeo. The provider is Vimeo Inc, 555 West 18th Street, New York, New York 10011, USA.

When you visit one of our pages equipped with a Vimeo plugin, a connection to the Vimeo servers is established. In the process, the Vimeo server is informed which of our pages you have visited. In addition, Vimeo obtains your IP address. This also applies if you are not logged in to Vimeo or do not have an account with Vimeo. The information collected by Vimeo is transmitted to the Vimeo server in the USA.

If you are logged into your Vimeo account, you enable Vimeo to assign your surfing behaviour directly to your personal profile. You can prevent this by logging out of your Vimeo account.

For more information on how Vimeo handles user data, please see Vimeo’s privacy policy at: https://vimeo.com/privacy.

Matomo (formerly Piwik)

On this website, data is collected and stored using the web analysis service software Matomo (www.matomo.org), a service of the provider InnoCraft Ltd, 150 Willis St, 6011 Wellington, New Zealand, (“Mataomo”) on the basis of our legitimate interest in the statistical analysis of user behaviour for optimisation and marketing purposes pursuant to Art. 6 (1) lit. f DSGVO. Pseudonymised user profiles can be created and evaluated from this data for the same purpose. Cookies can be used for this purpose. Cookies are small text files that are stored locally in the cache of the site visitor’s Internet browser. The cookies enable, among other things, the recognition of the Internet browser. The data collected using Matomo technology (including your pseudonymised IP address) is processed on our servers.

The information generated by the cookie in the pseudonymous user profile is not used to personally identify the visitor to this website and is not merged with personal data about the bearer of the pseudonym.

If you do not agree with the storage and analysis of this data from your visit, you can object to the storage and use at any time by clicking the mouse below. In this case, a so-called opt-out cookie will be stored in your browser, which means that Matomo will not collect any session data. Please note that the complete deletion of your cookies means that the opt-out cookie is also deleted and may have to be reactivated by you.

Click on the button below to download the content of mdk.digital.

Load content

Contact form and chat – Zendesk

We use the Zendesk ticketing system, a customer service platform provided by Zendesk Inc, 989 Market Street #300, San Francisco, CA 94102, to handle customer inquiries, and we also use Zendesk’s Zopim chat tool.

In order to process your enquiries, necessary data such as your surname, first name, postal address, telephone number and email address are collected via our website in order to be able to respond to your need for information.  Zendesk is a certified participant of the so-called “Privacy Shield Framework” and thus fulfills the minimum requirements for legally compliant commissioned data processing.

For more information about Zendesk’s data processing, please see Zendesk’s Privacy Policy at http://www.zendesk.com/company/privacy. If you have any questions, you can also contact Zendesk’s data protection officer directly at privacy@zendesk.com.

If you contact us by e-mail or via the form on the website, we will use the personal data you provide only for processing your specific request. The data provided will be treated confidentially. The data provided and the message history with our service desk will be stored for follow-up questions and subsequent contact. The processing of the data entered in the contact form is based on your consent (Art. 6 para. 1 lit. a DSGVO).

Blog2Social

When using the Blog2Social plugin, the blog owner’s WordPress website does not collect any personal information from the blog’s users.

Within the Blog2Social social media application itself, personal data of the administrator is collected. This is the email address, blog user ID and blog URL. From this data, a unique user ID is generated for technical purposes.

The following data is collected when the user of the plugin/webapp connects to networks in the admin area: Network Account ID, Network Account Token, Page ID, Group ID, Page Name, Group Name, Network Account Name and Password if applicable depending on the network.

Personal data is collected if the user of the plugin registers in the administrator area for paid services or orders a newsletter. This data is collected for the provision of the contractual service. These are:

Email address, name, address, credit card information if applicable, or account information for services requiring payment.

Pretty Links

On this website we use the WordPress plugin Pretty Links to create and edit links. When using these links, cookies are set and the IP address is logged to provide us with information about the number of corresponding clicks. We store the data in our database for a period of 90 days. The legal basis for this processing is our legitimate interest pursuant to Art. 6 (1) p. 1 lit f) DSGVO in providing an appealing, functionally optimized and economically viable Internet presence. The provider of the service is Caseproof, LLC, 11429 S District Dr., #1227 South Jordan, UT 84095, USA. Further information can be found in the provider’s privacy policy at https://prettylinks.com/privacy-policy/.

Opinion Stage

Opinion Stage registers a unique ID that is used to generate statistical data on how the visitor uses the website. This collects log files for Google Analytics when the test is used. More detailed information can be found here: https://www.opinionstage.com/privacy

Calendly

This website uses Calendly.com for the offered online appointment setting. This site offers an external platform for the arrangement of appointments. Via a script, the appointment setting is integrated in the source code on our website. By using the appointment setting you automatically use the services of Calendly.com. There, data is transferred that serves the security and documentation of teambay. The collected data include: Name, IP address at the time of the appointment, agreed date and agreed time. These data are not passed on to third parties and are only used for the administration and organization of the appointments as well as for internal statistics. By using the appointment making service, you agree that you are in agreement with this. Here you will find further information from Calendly.com. Please be sure to read it. Please note, however, that the site is only available in English: https://calendly.com/pages/privacy.

Raygun

Our website also uses the application monitoring service provided by Raygun Limited (“Raygun”). The service detects and documents, using cookies, errors and performance problems that may occur during your use of our website. In this case, the data mentioned under point 2.1 a will be transferred to Raygun and evaluated. The processing takes place on servers in an AWS data center in the USA. Amazon Web Services, Inc. (AWS) has submitted to the EU-US Privacy Shield (https://www.privacyshield.gov/EU-US-Framework). For New Zealand, Raygun’s headquarters, the EU Commission has determined the adequacy of the level of data protection there (https://ec.europa.eu/info/law/law-topic/data-protection/data-transfers-outside-eu/adequacy-protection-personal-data-non-eu-countries_en). We use the service to detect and correct errors and to improve our online offer. The legal basis is Art. 6 para. 1 p. 1 lit. a and f DS-GVO.

You can prevent the storage of cookies in the browser settings. Please note that in this case you may not be able to use all the functions of our online offer. You can also prevent the collection by Raygun on this online offer by clicking here: Deactivate Raygun. An opt-out cookie will be set, which prevents future collection when visiting our online offer. Please note that if you delete all cookies on your terminal device, this opt-out cookie will also be deleted; if you therefore wish to continue to object in this case, you must set the cookie again using the above button. The opt-out cookie is set per top-level domain, per browser and per end device and prevents the collection of data only for this online offer.

Third Party Provider Information: Raygun Limited, L7, 59 Courtenay Place, Te Aro, Wellington, 6011 New Zealand. For more information about Raygun’s privacy practices, please see Raygun’s privacy policy: https://raygun.com/privacy.

Bitly

On our pages and in our electronic communication media (newsletter, magazine), functions of the short URL service Bitly are integrated. These functions are offered by bitly, Inc., NYC, USA. Further information on this can be found in Bitly’s privacy policy at http://bitly.com/pages/privacy. You can disable the storage of cookies by Bitly at http://bitly.com/pages/privacy by clicking on the opt-out button.

Doodle

We use the appointment and option selection software “doodle” of the Swiss provider Doodle AG, Werdstrasse 21, 8004 Zurich, Switzerland. The use is based on our legitimate interests within the meaning of Art. 6 para. 1 lit. f) DSGVO. More information on data protection: https://doodle.com/de/datenschutzrichtlinie

Shariff

The controller has integrated the Shariff component on this website. The Shariff component provides social media buttons that are privacy-compliant. Shariff was developed for the German computer magazine c’t and is published via GitHub, Inc.

Usually, the button solutions provided by the social networks already transmit personal data to the respective social network when a user visits a website in which a social media button has been integrated. By using the Shariff component, personal data is only transmitted to social networks when the visitor to a website actively clicks one of the social media buttons. Further information on the Shariff component is provided by the computer magazine c’t at http://www.heise.de/newsticker/meldung/Datenschutz-und-Social-Media-Der-c-t-Shariff-ist-im-Einsatz-2470103.html. The purpose of using the Shariff component is to protect the personal data of visitors to our website and at the same time to enable us to integrate a button solution for social networks on this website.

More information and GitHub’s applicable privacy policy can be found at https://help.github.com/articles/github-privacy-policy/.

CRM system from salesforce

We use the CRM system of the provider salesforce.com Germany GmbH, Erika-Mann-Str. 31, 80636 Munich, in order to be able to process user enquiries more quickly and efficiently (legitimate interest pursuant to Art. 6 Para. 1 lit. f. DSGVO).

Salesforce is certified under the Privacy Shield Agreement and thus offers an additional guarantee of compliance with European data protection law if data is processed in the USA (https://www.privacyshield.gov/participant?id=a2zt0000000KzLyAAK&status=Active).

Salesforce uses the data of the users only for the technical processing of the requests and does not pass them on to third parties. For the use of salesforce at least the specification of a correct e-mail address is necessary. A pseudonymous use is possible. In the course of processing service requests, it may be necessary to collect further data (name, address). The use of Zendesk is optional and serves to improve and accelerate our customer and user service.

If users do not consent to data collection via and storage in salesforce’s external system, we will provide them with alternative means of contacting us to submit service requests by email, telephone, fax or post.

For more information, users should refer to salesforce’s privacy policy: https://www.salesforce.com/de/company/privacy/.

Microsoft Office 365 Products

Office 365 Germany combines Office 365 productivity services with a model where your data is stored exclusively in German data centers and data access is controlled by a German data trustee. Customer data is stored in two German data centers in Frankfurt and near Magdeburg. Replication between the two data centers ensures that customer data remains in Germany. This also applies to data backup, business continuity and disaster recovery. Your customer data is encrypted both in our data centers and during transmission. Threat management, security, file and data integrity monitoring prevent or detect tampering with your data. Office 365 Germany uses a standalone network between German data centers that is independent of the global Microsoft Cloud network.

You can find more information on the topic of data protection with Office 365 Germany here: https://products.office.com/de-de/office-365-deutschland/german-data-residency

Zoom

The Zoom service is used to register for and conduct webinars, online workshops and online meetings. The provider is: Zoom Video Communications Inc, 55 Almaden Blvd, Suite 600, San Jose, CA 95113. When registering for a webinar via the Zoom registration form, the data entered is transferred to Zoom and processed there. The collection of this data and the use of Zoom are in the legitimate interest, as this is necessary for the implementation of online workshops from the service portfolio and meetings with customers and without Zoom the services offered cannot be carried out.

Zoom’s privacy policy can be found at https://www.zoom.us/de-de/privacy.html.

Zoom’s official statement on the GDPR can be found here: https://www.zoom.us/de-de/gdpr.html

HubSpot

On this website, we use HubSpot for our online marketing activities. HubSpot is a software company from the USA with a branch in Ireland. Contact: HubSpot, 2nd Floor 30 North Wall Quay, Dublin 1, Ireland, Phone: +353 1 5187500.

This is an integrated software solution that we use to cover various aspects of our online marketing. These include, among others:

Contact management (e.g. user segmentation & CRM), landing pages and contact forms.

Our sign-up service allows visitors to our website to learn more about our company, download content, and provide their contact information and other demographic information. This information, as well as our website content, is stored on servers operated by our software partner HubSpot. It may be used by us to contact visitors to our website and to determine which of our company’s services are of interest to them. All information we collect is subject to this privacy policy. We use all collected information exclusively to optimize our marketing measures.

The legal basis for the use of the services of Hubspot is Art. 6 I f DSGVO – legitimate interest. Our legitimate interest in the use of this service is the optimization of our marketing measures and the improvement of our service quality on the website.

HubSpot is certified under the terms of the “EU – U.S. Privacy Shield Framework” and is subject to TRUSTe ‘s Privacy Seal and the “U.S. – Swiss Safe Harbor” Framework.

Learn more about HubSpot’s privacy policy “

More information from HubSpot regarding EU data protection regulations “

More information about the cookies used by HubSpot can be found here & here.

Google Analytics

This website uses functions of the web analysis service Google Analytics. The provider is Google Inc, 1600 Amphitheatre Parkway Mountain View, CA 94043, USA.

Google Analytics uses so-called “cookies”. These are text files that are stored on your computer and enable an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there.

  1. a) Browser Plugin

You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plugin available under the following link: https://tools.google.com/dlpage/gaoptout?hl=de.

  1. b) Objection to data collection

You can prevent the collection of your data by Google Analytics by clicking on the following link. An opt-out cookie will be set, which will prevent the collection of your data during future visits to this website: Disable Google Analytics

More information on the handling of user data with Google Analytics can be found in Google’s privacy policy: https://support.google.com/analytics/answer/6004245?hl=de.